Brendan completed his debut Marathon in 2:15 and...

10.17.16

Congrats Rob! Second overall at the U.S. Open...

10.17.16

Congratulations Lucus Kesterson for completing you...

10.17.16

Three ECo athletes nailed their races at Ironman...

10.10.16

If you are interested in taking your athletic performance to the next level - whether that next level is beginning a training program for the first time, improving your personal best time, winning your age group, or turning professional - you came to the right place.

Joe Company, PhD founded ECo in 2010, but prior to this he coached at the high school and collegiate level, worked with Olympic training programs, and worked with a number of high-performance athletes, scientists, researchers, and coaches.  Joe began consulting endurance athletes in 2002, but as he evolved in his education and experience, he wanted to make his expertise available to more people.  ECo is the product of Joe's experience.

Endurance Company coaches and partners are carefully selected to provide quality coaching, teaching, information, and advice. All ECo coaches provide a valuable combination of education, practical experience, and knowledge in Joe's training philosophies.  Endurance Company coaches apply these key principles to provide unparalleled, customized training programs for all abilities of athletes. 

Our mission is make your training and racing experience as rewarding as possible. The goal is to help you become a healthy, successful, complete athlete by providing a training plan that helps you reach your goals while maintaining balance in your life.

In addition to custom training plans, we offer laboratory bike and run VO2max and lactate testing as well as 'field testing' for bike power. These tests allow unparalleled optimization of your training plan.

It is time to take the guesswork out of your training!

 

Philosophy
Philosophical musings about all things training, racing, life...

Nutrition
Nutrition just might be the 4th discipline.
Science
Scientific articles to maximizing your endurance.
Training
Specific workouts to enhance your performance.

 

  • RT @MKovacsPhD: Athlete with no fear. Love this... https://t.co/enswqkhzOL 2 days 9 hours ago
  • RT @sweatscience: 45 years later, Ryun, Lindgren, Schul et al. head back to Jack Daniels' lab for more testing. Fascinating stuff: https://… 2 days 9 hours ago
  • Another Monday shout-out to #ECoAthletes! They continue to impress me with their improvement… https://t.co/H7jXEvpP8H 2 days 16 hours ago

Endurance Company's ATHLETE MASTERY PROGRAM focuses on teaching and empowering children to learn fundamental skills that will serve them in any sport and serve them for their entire life.

 

 

 

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Count Your Steps

So my focus this week was stride frequency.  Stride frequency is just one factor in the speed equation (speed = stride length x stride frequency).  When I began distance running, I read that the elite distance runners had a cadence of 90-95 footstrikes/minute.  As I started doing longer runs, I worked to maintain a 90 cadence, so now a 90 cadence is pretty much a given.  Now, 90 isn't the "right" cadence, but it is a decent target cadence for most runners. I’m trying to bump that number up a little bit (explanation below), so this week I worked on quick turnover.

 

Ironman Tips

Note:  This post was written in 2007, my last season racing as a professional.

There are a lot of folks planning on doing an IM this season.  I came up with a list of tips that some of you may find helpful.  I was surprised that I only came up with 6, but, at least from my experience, I cannot think of any more.    So here are my 6 tips for a successful IM experience (by the way, the race is only a small part of the experience). 

Branson Training Camp - August 16-18th

Endurance Company invites you to take part in a training weekend on the beautiful Rev3 Branson course.  The purpose of the training weekend is to give you the opportunity to do focused training on the Rev3 Branson course with like-minded athletes from around the Midwest.  In addition to great training, we have seven (yes, seven!) instructive sessions led by experts in exercise physiology, endurance training, cycling, and nutrition. 

Yin for Runners Sequence

Over the years, I have come to appreciate a restful, meditative style of yoga called Yin Yoga. Yin is practiced “cold” without warming the muscles. This allows you to bypass giving the muscles a stretch, allowing you to target the deeper connective tissue - fascia, ligaments and tendons. 
I like the following sequence for the many aches and pains that running can produce. I find if I practice this sequence once a week, I can avoid many chronic injuries. 

2013 Winter Swim Training Opportunity!

For folks in the Columbia, MO area:  Macher's Swim School and Endurance Company are teaming up to offer a Swim Technique Class specifically geared for triathletes.  The class begins next week and is offered through April.  
The purpose of the class is to complement your normal swim training by spending 1 hour per week working on technique and swim strategies that you can apply to your day-to-day training.  Swim guru Joanne Macher will be on deck to provide personalized stroke analysis and drills.  I (Joe) will also be on deck to add triathlon-specific insights, help folks with stroke work, and answer swim-training questions.

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Endurance Company LLC
Joe Company
(573) 326-9618
joe@endurancecompany.com


 

 

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