Brendan completed his debut Marathon in 2:15 and...


Congrats Rob! Second overall at the U.S. Open...


Congratulations Lucus Kesterson for completing you...


Three ECo athletes nailed their races at Ironman...


If you are interested in taking your athletic performance to the next level - whether that next level is beginning a training program for the first time, improving your personal best time, winning your age group, or turning professional - you came to the right place.

Joe Company, PhD founded ECo in 2010, but prior to this he coached at the high school and collegiate level, worked with Olympic training programs, and worked with a number of high-performance athletes, scientists, researchers, and coaches.  Joe began consulting endurance athletes in 2002, but as he evolved in his education and experience, he wanted to make his expertise available to more people.  ECo is the product of Joe's experience.

Endurance Company coaches and partners are carefully selected to provide quality coaching, teaching, information, and advice. All ECo coaches provide a valuable combination of education, practical experience, and knowledge in Joe's training philosophies.  Endurance Company coaches apply these key principles to provide unparalleled, customized training programs for all abilities of athletes. 

Our mission is make your training and racing experience as rewarding as possible. The goal is to help you become a healthy, successful, complete athlete by providing a training plan that helps you reach your goals while maintaining balance in your life.

In addition to custom training plans, we offer laboratory bike and run VO2max and lactate testing as well as 'field testing' for bike power. These tests allow unparalleled optimization of your training plan.

It is time to take the guesswork out of your training!


  • RT @TStellingwerff: Really proud of this case-study, 9 yrs in the making: Periodized body comp approach over 9 years in world-class female… 3 weeks 6 days ago
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Endurance Company's ATHLETE MASTERY PROGRAM focuses on teaching and empowering children to learn fundamental skills that will serve them in any sport and serve them for their entire life.







 Online Training Log  






Megan Weldon

2012: 70.3 Kansas finisher and 70.3 Worlds Qualifier

2013: 70.3 Worlds, USAT Honorable Mention All American; 1/2 marathon PR.

In 2010, I started training for triathlon as a way to regain my competitive self.  After training and racing for a year using an online plan, a friend recommended Joe Company.

Now, going on my third year working with Joe, I have achieved more than I ever thought would have been possible on my own.  

Working with Joe has been beneficial to me in several ways.  Joe has helped me push my limits to show me what I am capable of doing while keeping me motivated to improve and reach my goals.

Joe has alleviated all my fears about whether I have done enough to prepare for a race and replaced this with confidence knowing I show up to each race ready to go.  I am always comfortable and prepared with a detailed plan to execute on race day.  But, I’m still nervous…of course.

Having a customized training plan sent to me everyday works for me.  I don’t have to think about it.  I trust Joe and his training works.  Perfect for me.

I have cried and almost puked during training but every second of pain endured during training is outweighed by my sense of accomplishment when I cross the finish line with my goal achieved!

I am looking forward to striving towards new goals and I am thankful for being a part of Endurance Company!

Endurance Company LLC
Joe Company
(573) 326-9618



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